Abercrombie & Fitch First Instinct Blue: released in 2018, fresh spicy, aromatic and warm spicy, about 4h on skin, projection 7/10, sillage 3/10. The alternatives below are matched to that profile.
The closest Abercrombie & Fitch First Instinct Blue dupe we found is Cremo Blue Cedar & Cypress — 79% match, about $15 (estimate) versus about $30 for a 100 ml bottle.
The five closest scent matches — the best Abercrombie & Fitch First Instinct Blue dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Abercrombie & Fitch First Instinct Blue | Projection |
|---|---|---|---|---|---|
| 1 | Cremo Blue Cedar & Cypress | 79% | about $15 (−50%) | 5h vs 4h | 6/10 |
| 2 | Nautica Voyage | 78% | about $20* (−33%) | 5h vs 4h | 6/10 |
| 3 | Cuba Paris Cuba Winner | 77% | about $10 (−67%) | 4h vs 4h | 6/10 |
| 4 | Police TO BE The King | 76% | about $20 (−33%) | 5h vs 4h | 7/10 |
| 5 | Lattafa Perfumes Najdia | 74% | about $30* | 6h vs 4h | 7/10 |
Leans into the woody and aromatic character of First Instinct Blue, providing a clean, masculine dry-down at a very accessible price point.
It shares its woody, aromatic and fresh spicy accords with Abercrombie & Fitch First Instinct Blue, lasts about 5h against 4h and carries 379 community ratings.
Shares a similar fresh, aquatic, and crisp apple-forward profile that evokes the clean energy found in Abercrombie & Fitch First Instinct Blue.
It shares its fruity and woody accords with Abercrombie & Fitch First Instinct Blue, opens on Apple too, lasts about 5h against 4h and carries 19,047 community ratings.
Captures a similar fresh-spicy and woody vibe that feels reminiscent of the Abercrombie & Fitch aesthetic.
It shares its fresh spicy, lavender and aromatic accords with Abercrombie & Fitch First Instinct Blue, opens on Bergamot too, lasts about 4h against 4h and carries 193 community ratings.
Provides a similar blend of aromatic lavender and warm woody notes that echo the structure of First Instinct Blue.
It shares its woody, amber and aromatic accords with Abercrombie & Fitch First Instinct Blue, opens on Cardamom too, lasts about 5h against 4h and carries 350 community ratings.
A fresh and aquatic-leaning fragrance that shares the clean, modern masculine appeal of the Abercrombie & Fitch reference.
It shares its citrus, aromatic and fresh spicy accords with Abercrombie & Fitch First Instinct Blue, opens on Apple and Bergamot too, lasts about 6h against 4h and carries 1,490 community ratings.
Cuba Paris Cuba Winner, at about $10 for 100 ml (estimate) — around 65% less than Abercrombie & Fitch First Instinct Blue.
Lattafa Perfumes Najdia, at about 6h on skin, against about 4h for Abercrombie & Fitch First Instinct Blue.
Cremo Blue Cedar & Cypress, at 79% overall scent match across the opening and the dry-down.
Abercrombie & Fitch First Instinct Blue itself sells from £16 (50 ml) at partnered retailers.
At 4 sprays a day — about 146 ml a year — Cremo Blue Cedar & Cypress saves you about $20 a year against Abercrombie & Fitch First Instinct Blue. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Lattafa Perfumes Najdia comes closest at 6.0h, so it needs one re-spray to cover the day.
Abercrombie & Fitch First Instinct Blue notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-09-03.