Avon 5th Avenue is discontinued — the closest scent matches you can still buy

Avon 5th Avenue, released in 1986, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Avon 5th Avenue: amber, musky and coconut, about 6h on skin, projection 6/10, sillage 5/10. The alternatives below are matched to that profile.

What can I wear instead of Avon 5th Avenue?

The five closest scent matches — the closest replacements for Avon 5th Avenue we found, ranked by opening & dry-down similarity:

  1. Alfred Sung Sung — 82% scent match

    Shares a similar classic floral-musky structure that evokes the powdery and white floral character found in the original Avon release.

    It shares its white floral accords with Avon 5th Avenue, lasts about 7h against 6h and carries 971 community ratings.

  2. Dana Heaven Sent — 72% scent match

    A classic, affordable option that leans into the same powdery, floral-musk territory as the reference.

    It shares its white floral, musky and rose accords with Avon 5th Avenue, lasts about 5h against 6h and carries 260 community ratings.

  3. Elizabeth Taylor White Diamonds — 68% scent match

    While more intense, it shares the same era-specific white floral and powdery musk DNA found in the reference.

    It shares its white floral and fresh accords with Avon 5th Avenue, lasts about 8h against 6h and carries 3,396 community ratings.

  4. Coty Wild Musk — 68% scent match

    Focuses on the warm, skin-like musk accord that serves as the foundation for the reference scent.

    It shares its musky, powdery and rose accords with Avon 5th Avenue, lasts about 4h against 6h and carries 772 community ratings.

  5. Revlon Charlie Gold — 63% scent match

    Provides a similar sweet, amber-heavy experience that aligns with the warmer aspects of the original.

    It shares its powdery, sweet and amber accords with Avon 5th Avenue, lasts about 6h against 6h and carries 1,519 community ratings.

Which Avon 5th Avenue dupe is cheapest?

Revlon Charlie Gold, at about $15 for 100 ml (estimate) — around 50% less than Avon 5th Avenue.

Which Avon 5th Avenue dupe lasts longest?

Elizabeth Taylor White Diamonds, at about 8h on skin, against about 6h for Avon 5th Avenue.

Which Avon 5th Avenue dupe is closest to the original?

Alfred Sung Sung, at 82% overall scent match across the opening and the dry-down.

How much does a Avon 5th Avenue dupe save?

At 4 sprays a day — about 146 ml a year — Alfred Sung Sung saves you about $15 a year against Avon 5th Avenue. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Avon 5th Avenue dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Elizabeth Taylor White Diamonds comes closest at 7.7h, so it needs one re-spray to cover the day.

Avon 5th Avenue notes, performance and price

Related dupe lists

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Updated 2026-09-05.