Avon Pur Blanca Serenity: released in 2022, floral, citrus and aquatic, about 4h on skin, projection 3/10, sillage 2/10. The alternatives below are matched to that profile.
The closest Avon Pur Blanca Serenity dupe we found is Avon Incandessence Enjoy — 78% match, about $15 (estimate) versus about $20 for a 100 ml bottle.
The five closest scent matches — the best Avon Pur Blanca Serenity dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Avon Pur Blanca Serenity | Projection |
|---|---|---|---|---|---|
| 1 | Avon Incandessence Enjoy | 78% | about $15 (−25%) | 5h vs 4h | 4/10 |
| 2 | Elizabeth Arden 5th Avenue | 70% | about $65* (+225%) | 5h vs 4h | 7/10 |
| 3 | Avon Jet Femme | 75% | about $15 (−25%) | 6h vs 4h | 4/10 |
| 4 | Skelt Unexpected Day | 82% | about $25 (+25%) | 4h vs 4h | 4/10 |
| 5 | Nuancielo Shermie | 82% | about $10 (−50%) | 5h vs 4h | 4/10 |
Captures a similar sunny, citrus-floral spirit that feels light and approachable, much like the composition of Pur Blanca Serenity.
It shares its sweet, citrus and fruity accords with Avon Pur Blanca Serenity, opens on Pear too, lasts about 5h against 4h and carries 274 community ratings.
While more classic in its floral structure, it shares a clean, powdery, and sophisticated floral elegance that resonates with the heart of Pur Blanca Serenity.
It shares its floral, fresh and sweet accords with Avon Pur Blanca Serenity, lasts about 5h against 4h and carries 10,225 community ratings.
Offers a clean, uplifting floral profile that mirrors the delicate, everyday freshness of Pur Blanca Serenity.
It shares its fruity, sweet and fresh accords with Avon Pur Blanca Serenity, opens on Pear too, lasts about 4h against 4h and carries 94 community ratings.
Shares a similar bright, floral-aquatic character that feels fresh and airy, reminiscent of the light, breezy vibe found in Pur Blanca Serenity.
It shares its citrus, fruity and sweet accords with Avon Pur Blanca Serenity, lasts about 5h against 4h and carries 19 community ratings.
Presents a fresh, aquatic-floral blend that sits in the same family as Pur Blanca Serenity, offering a similar clean and crisp impression.
It shares its citrus, aquatic and floral accords with Avon Pur Blanca Serenity, lasts about 6h against 4h and carries 733 community ratings. It is listed as discontinued, so availability varies.
Nuancielo Shermie, at about $10 for 100 ml (estimate) — around 50% less than Avon Pur Blanca Serenity.
Avon Jet Femme, at about 6h on skin, against about 4h for Avon Pur Blanca Serenity.
Skelt Unexpected Day, at 82% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Avon Incandessence Enjoy saves you about $5 a year against Avon Pur Blanca Serenity. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Avon Avon Jet Femme comes closest at 5.6h, so it needs one re-spray to cover the day.
Avon Pur Blanca Serenity notes, performance and price
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Updated 2026-08-24.