Bath & Body Works Brightest Bloom: released in 2024, white floral, floral and fresh, about 4h on skin, projection 6/10, sillage 3/10. The alternatives below are matched to that profile.
The closest Bath & Body Works Brightest Bloom scent match we found is Fine'ry. Flower Bed — 87% match, about $35 (estimate) versus about $20 for a 100 ml bottle.
The five closest scent matches — the best Bath & Body Works Brightest Bloom dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Bath & Body Works Brightest Bloom | Projection |
|---|---|---|---|---|---|
| 1 | Fine'ry. Flower Bed | 87% | about $35 (+75%) | 4h vs 4h | 6/10 |
| 2 | Zara Applejuice | 83% | about $20* | 3h vs 4h | 6/10 |
| 3 | Victoria's Secret First Love | 81% | about $30* (+50%) | 4h vs 4h | 6/10 |
| 4 | Bath & Body Works Picnic Summer Daisies | 85% | about $20 (236 ml) | 3h vs 4h | 5/10 |
| 5 | Bath & Body Works Candied Violet Sorbet | 78% | about $15 (236 ml) | 4h vs 4h | 5/10 |
A clean, floral-forward scent that captures a similar garden-fresh essence, offering a lovely, accessible alternative to the bright floral notes.
It shares its fresh, floral and green accords with Bath & Body Works Brightest Bloom, lasts about 4h against 4h and carries 412 community ratings.
Shares a bright, fresh, and floral character that feels very much in the same family as the airy, white floral profile of Brightest Bloom.
It shares its fresh, floral and green accords with Bath & Body Works Brightest Bloom, lasts about 3h against 4h and carries 2,270 community ratings.
Evokes a similar light, airy, and clean floral feeling, making it a gentle and pleasant companion to the Brightest Bloom experience.
It shares its white floral, green and fresh accords with Bath & Body Works Brightest Bloom, lasts about 4h against 4h and carries 244 community ratings.
Shares the same fresh, green, and floral DNA, providing a very similar bright and uplifting atmosphere.
It shares its fresh, floral and green accords with Bath & Body Works Brightest Bloom, lasts about 3h against 4h and carries 22 community ratings. It is listed as discontinued, so availability varies.
Leans into a similar sweet, floral, and fresh territory, offering a lighthearted and airy scent profile.
It shares its floral, fresh and woody accords with Bath & Body Works Brightest Bloom, lasts about 4h against 4h and carries 39 community ratings. It is listed as discontinued, so availability varies.
Zara Applejuice, at about $20 for 100 ml (estimate).
Fine'ry. Flower Bed, at about 4h on skin, against about 4h for Bath & Body Works Brightest Bloom.
Fine'ry. Flower Bed, at 87% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Fine'ry. Flower Bed actually costs about $25 a year MORE than Bath & Body Works Brightest Bloom. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Fine'ry. Flower Bed comes closest at 4.0h, so it needs one re-spray to cover the day.
Bath & Body Works Brightest Bloom notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-23.