Bath & Body Works Gingham Heart of Gold dupe — closest scent matches

Bath & Body Works Gingham Heart of Gold: released in 2021, vanilla, fruity and woody, about 4h on skin, projection 5/10, sillage 3/10. The alternatives below are matched to that profile.

What's a good Bath & Body Works Gingham Heart of Gold dupe?

The closest Bath & Body Works Gingham Heart of Gold scent match we found is Juicy Couture Viva la Juicy Gold Couture — 79% match, about $45 (estimate) versus about $20 for a 100 ml bottle.

The five closest scent matches — the best Bath & Body Works Gingham Heart of Gold dupes we found, ranked by opening & dry-down similarity:

How the 5 picks compare on match, price and performance. Prices are estimates for a 100 ml bottle, not live retailer prices; * size not listed, so assumed to be 100 ml.
#AlternativeScent matchEst. price (100 ml)Longevity vs Bath & Body Works Gingham Heart of GoldProjection
1Juicy Couture Viva la Juicy Gold Couture79%about $45 (+125%)5h vs 4h4/10
2Swiss Arabian Casablanca75%about $30* (+50%)7h vs 4h6/10
3Guess By Marciano75%about $25 (+25%)5h vs 4h6/10
4Jessica Simpson Fancy Girl75%about $25 (+25%)5h vs 4h7/10
5Victoria's Secret Passion Struck76%about $20 (250 ml)4h vs 4h6/10
  1. Juicy Couture Viva la Juicy Gold Couture — 79% scent match

    Evokes the warm vanilla and sugary fruit profile of Bath & Body Works Gingham Heart of Gold, leaning into a richer caramel-laden finish.

    It shares its vanilla, fruity and woody accords with Bath & Body Works Gingham Heart of Gold, lasts about 5h against 4h and carries 5,571 community ratings.

  2. Swiss Arabian Casablanca — 75% scent match

    Shares a similar fruity and warm sweet character reminiscent of Gingham Heart of Gold, wrapped in a plush woody dry-down.

    It shares its fruity, woody and powdery accords with Bath & Body Works Gingham Heart of Gold, lasts about 7h against 4h and carries 1,984 community ratings.

  3. Guess By Marciano — 75% scent match

    Offers a comparable sweet fruity warmth that sits in the same family as Gingham Heart of Gold, featuring soft powdery nuances.

    It shares its vanilla, fruity and warm spicy accords with Bath & Body Works Gingham Heart of Gold, lasts about 5h against 4h and carries 1,752 community ratings.

  4. Jessica Simpson Fancy Girl — 75% scent match

    Brings out a playful, sweet fruit and vanilla impression akin to Gingham Heart of Gold with a gentle powdery softness.

    It shares its fruity, powdery and vanilla accords with Bath & Body Works Gingham Heart of Gold, lasts about 5h against 4h and carries 322 community ratings.

  5. Victoria's Secret Passion Struck — 76% scent match — discontinued

    Exhibits a bright, sweet berry and warm profile that captures a similar youthful energy to Gingham Heart of Gold.

    It shares its fruity, fresh and green accords with Bath & Body Works Gingham Heart of Gold, lasts about 4h against 4h and carries 239 community ratings. It is listed as discontinued, so availability varies.

Which Bath & Body Works Gingham Heart of Gold dupe is cheapest?

Guess By Marciano, at about $25 for 100 ml (estimate) — still above Bath & Body Works Gingham Heart of Gold's own estimate.

Which Bath & Body Works Gingham Heart of Gold dupe lasts longest?

Swiss Arabian Casablanca, at about 7h on skin, against about 4h for Bath & Body Works Gingham Heart of Gold.

Which Bath & Body Works Gingham Heart of Gold dupe is closest to the original?

Juicy Couture Viva la Juicy Gold Couture, at 79% overall scent match across the opening and the dry-down.

How much does a Bath & Body Works Gingham Heart of Gold dupe save?

At 4 sprays a day — about 146 ml a year — Juicy Couture Viva la Juicy Gold Couture actually costs about $35 a year MORE than Bath & Body Works Gingham Heart of Gold. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Bath & Body Works Gingham Heart of Gold dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Swiss Arabian Casablanca comes closest at 6.7h, so it needs one re-spray to cover the day.

Bath & Body Works Gingham Heart of Gold notes, performance and price

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Updated 2026-08-30.