Bobbi Brown Beach: released in 2009, white floral, marine and sand, about 5h on skin, projection 5/10, sillage 4/10. The alternatives below are matched to that profile.
The closest Bobbi Brown Beach dupe we found is By / Rosie Jane Madie — 88% match, about $35 (estimate) versus about $40 for a 100 ml bottle.
The five closest scent matches — the best Bobbi Brown Beach dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Bobbi Brown Beach | Projection |
|---|---|---|---|---|---|
| 1 | By / Rosie Jane Madie | 88% | about $35 (−12%) | 4h vs 5h | 5/10 |
| 2 | CB I Hate Perfume At The Beach 1966 | 88% | about $45* (+13%) | 5h vs 5h | 4/10 |
| 3 | Jennifer Aniston J by Jennifer Aniston | 86% | about $25 (−37%) | 4h vs 5h | 6/10 |
| 4 | Phlur Solar Power | 83% | about $40 | 4h vs 5h | 5/10 |
| 5 | Pacifica California Star Jasmine | 85% | about $40 | 4h vs 5h | 5/10 |
Captures the relaxed, beach-day essence of Bobbi Brown Beach with a soft, sun-warmed floral dry-down.
It shares its white floral, marine and aromatic accords with Bobbi Brown Beach, lasts about 4h against 5h and carries 284 community ratings.
Mirrors the salty, warm-sand atmosphere that defines Bobbi Brown Beach, focusing on coastal mineral accords.
It shares its marine, sand and aromatic accords with Bobbi Brown Beach, lasts about 5h against 5h and carries 235 community ratings.
Shares a clean, sun-kissed floral profile that sits comfortably in the same coastal family as Bobbi Brown Beach.
It shares its marine, white floral and aquatic accords with Bobbi Brown Beach, lasts about 4h against 5h and carries 458 community ratings.
Brings a warm, radiant citrus-and-floral mood reminiscent of stepping onto the sand with Bobbi Brown Beach.
It shares its citrus, white floral and salty accords with Bobbi Brown Beach, lasts about 4h against 5h and carries 383 community ratings.
Leans into the bright jasmine-heavy floral territory reminiscent of Bobbi Brown Beach with a light, breezy aura.
It shares its white floral, citrus and marine accords with Bobbi Brown Beach, lasts about 4h against 5h and carries 119 community ratings. It is listed as discontinued, so availability varies.
Jennifer Aniston J by Jennifer Aniston, at about $25 for 100 ml (estimate) — around 35% less than Bobbi Brown Beach.
CB I Hate Perfume At The Beach 1966, at about 5h on skin, against about 5h for Bobbi Brown Beach.
By / Rosie Jane Madie, at 88% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — By / Rosie Jane Madie saves you about $5 a year against Bobbi Brown Beach. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. CB I Hate Perfume At The Beach 1966 comes closest at 5.1h, so it needs one re-spray to cover the day.
Bobbi Brown Beach notes, performance and price
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Updated 2026-09-07.