Donna Karan Pure DKNY Verbena, released in 2011, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Donna Karan Pure DKNY Verbena: aromatic, citrus and fresh spicy, about 4h on skin, projection 4/10, sillage 3/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Donna Karan Pure DKNY Verbena we found, ranked by opening & dry-down similarity, with the ones still in production first:
Focuses on the vibrant citrus and floral notes that define the refreshing, garden-like atmosphere of the reference.
It shares its citrus, aromatic and white floral accords with Donna Karan Pure DKNY Verbena, lasts about 4h against 4h and carries 116 community ratings.
This fragrance captures the crisp, clean, and herbal essence of Pure DKNY Verbena with a similarly refreshing citrus-forward profile.
It shares its citrus, green and aromatic accords with Donna Karan Pure DKNY Verbena, lasts about 4h against 4h and carries 589 community ratings.
Shares a similar aquatic and fresh floral transparency that evokes the clean, airy feeling of the reference scent.
It shares its floral, citrus and aromatic accords with Donna Karan Pure DKNY Verbena, opens on Lemon Verbena too, lasts about 5h against 4h and carries 561 community ratings.
Offers a light, breezy floral and citrus blend that sits in the same fresh, uncomplicated family as the reference.
It shares its green, fresh and fresh spicy accords with Donna Karan Pure DKNY Verbena, lasts about 4h against 4h and carries 61 community ratings.
A bright and uplifting scent that mirrors the zesty lemon verbena and green herbal character found in the original composition.
It shares its citrus, aromatic and green accords with Donna Karan Pure DKNY Verbena, lasts about 4h against 4h and carries 57 community ratings. It is listed as discontinued, so availability varies.
Zara Twilight Mauve Summer, at about $15 for 100 ml (estimate) — around 50% less than Donna Karan Pure DKNY Verbena.
Commodity Rain, at about 5h on skin, against about 4h for Donna Karan Pure DKNY Verbena.
Laura Mercier Verbena Infusion, at 89% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Fragonard Fleur de Citronnier actually costs about $5 a year MORE than Donna Karan Pure DKNY Verbena. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Commodity Rain comes closest at 4.6h, so it needs one re-spray to cover the day.
Donna Karan Pure DKNY Verbena notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-22.