Gucci Flora by Gucci Eau de Toilette, released in 2009, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Gucci Flora by Gucci Eau de Toilette: floral, citrus and fresh, about 6h on skin, projection 5/10, sillage 5/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Gucci Flora by Gucci Eau de Toilette we found, ranked by opening & dry-down similarity:
Captures the bright, floral-citrus essence of the original, offering a similarly uplifting and feminine bouquet at a much more accessible price point.
It shares its floral, fruity and citrus accords with Gucci Flora by Gucci Eau de Toilette, lasts about 4h against 6h and carries 7,191 community ratings.
While leaning more into powdery territory, it shares a similar soft, feminine floral character that evokes the gentle elegance of the reference.
It shares its woody accords with Gucci Flora by Gucci Eau de Toilette, lasts about 6h against 6h and carries 1,301 community ratings.
This fragrance leans into a fresh, white-floral brightness that feels like a cousin to the original, maintaining a clean and feminine presence throughout the day.
It shares its citrus, fresh and woody accords with Gucci Flora by Gucci Eau de Toilette, lasts about 5h against 6h and carries 275 community ratings.
A light and airy floral composition that mirrors the fresh, citrus-forward opening and soft rose heart of the reference fragrance.
It shares its fruity, rose and floral accords with Gucci Flora by Gucci Eau de Toilette, lasts about 4h against 6h and carries 40 community ratings.
A bright, fruity-floral blend that occupies a similar space, offering a fresh and approachable scent profile reminiscent of the original's citrus-floral charm.
It shares its warm spicy and woody accords with Gucci Flora by Gucci Eau de Toilette, lasts about 6h against 6h and carries 64 community ratings.
Armaf Tres Jour, at about $20 for 100 ml (estimate) — around 80% less than Gucci Flora by Gucci Eau de Toilette.
Rasasi Emotion Men, at about 6h on skin, against about 6h for Gucci Flora by Gucci Eau de Toilette.
Gucci Flora Gorgeous Gardenia, at 82% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Gucci Flora Gorgeous Gardenia actually costs about $80 a year MORE than Gucci Flora by Gucci Eau de Toilette. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Rasasi Emotion Men comes closest at 5.9h, so it needs one re-spray to cover the day.
Gucci Flora by Gucci Eau de Toilette notes, performance and price
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Updated 2026-08-21.