Gucci Rush, released in 1999, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Gucci Rush: white floral, patchouli and aromatic, about 8h on skin, projection 7/10, sillage 6/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Gucci Rush we found, ranked by opening & dry-down similarity:
Captures a similar chypre-fruit harmony reminiscent of Gucci Rush, blending peach and rose over an earthy patchouli base.
It shares its woody, white floral and floral accords with Gucci Rush, opens on Peach too, lasts about 5h against 8h and carries 618 community ratings.
Shares the same vibrant fruit and warm floral contrast found in Gucci Rush, leaning into a playful yet magnetic territory.
It shares its floral and fruity accords with Gucci Rush, lasts about 5h against 8h and carries 1,002 community ratings.
In the same heavy floral-patchouli family as Gucci Rush, offering a similarly potent and intoxicating sillage.
It shares its white floral, fruity and patchouli accords with Gucci Rush, lasts about 6h against 8h and carries 200 community ratings.
Features a sweet, fruity floral arrangement that sits comfortably in the same aesthetic space as Gucci Rush.
It shares its floral, vanilla and fruity accords with Gucci Rush, lasts about 5h against 8h and carries 1,275 community ratings.
Brings forward a sweet and accessible fruit-patchouli character reminiscent of Gucci Rush on a budget.
It shares its patchouli, fruity and woody accords with Gucci Rush, opens on Peach too, lasts about 6h against 8h and carries 37 community ratings.
Divage Be My Valentine, at about $15 for 100 ml (estimate) — around 85% less than Gucci Rush.
Divage Be My Valentine, at about 6h on skin, against about 8h for Gucci Rush.
Lalique Azalee, at 84% overall scent match across the opening and the dry-down.
Gucci Rush itself sells from $32.95 (75 ml) at partnered retailers.
At 4 sprays a day — about 146 ml a year — Lalique Azalee saves you about $75 a year against Gucci Rush. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Divage Be My Valentine comes closest at 6.3h, so it needs one re-spray to cover the day.
Gucci Rush notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-24.