Impulse TrueLove, released in 2008, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Impulse TrueLove: fruity, floral and sweet, about 4h on skin, projection 3/10, sillage 2/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Impulse TrueLove we found, ranked by opening & dry-down similarity, with the ones still in production first:
Evokes a similar sweet and powdery character, making it a comfortable alternative for those who enjoyed the lighthearted nature of the original.
It shares its fruity, sweet and powdery accords with Impulse TrueLove, lasts about 4h against 4h and carries 314 community ratings.
Shares a soft, powdery sweetness that feels reminiscent of the gentle amber and floral base notes found in the reference.
It shares its powdery and sweet accords with Impulse TrueLove, lasts about 5h against 4h and carries 1,028 community ratings.
Captures the same playful, fruity-floral energy found in Impulse TrueLove, offering a light and sweet profile that feels very familiar.
It shares its sweet, powdery and fruity accords with Impulse TrueLove, lasts about 4h against 4h and carries 69 community ratings.
This scent leans into the same bright, youthful floral-fruity territory, providing a similar cheerful and fresh impression on the skin.
It shares its fresh, fruity and aquatic accords with Impulse TrueLove, lasts about 6h against 4h and carries 41 community ratings.
Maintains the same brand DNA, delivering a similar fruity and sweet aquatic vibe that feels like a close sibling to the original.
It shares its fruity, sweet and fresh accords with Impulse TrueLove, lasts about 4h against 4h and carries 58 community ratings. It is listed as discontinued, so availability varies.
Impulse Tease, at about $5 for 100 ml (estimate).
Milton Lloyd Miss Tutu, at about 6h on skin, against about 4h for Impulse TrueLove.
So...? Superstar, at 89% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Body Fantasies Pink Vanilla Kiss actually costs about $5 a year MORE than Impulse TrueLove. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Milton Lloyd Miss Tutu comes closest at 6.1h, so it needs one re-spray to cover the day.
Impulse TrueLove notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-22.