John Varvatos XX: released in 2020, woody, warm spicy and fruity, about 5h on skin, projection 7/10, sillage 4/10. The alternatives below are matched to that profile.
The closest John Varvatos XX dupe we found is Alfred Dunhill Custom — 78% match, about $25 (estimate) versus about $40 for a 100 ml bottle.
The five closest scent matches — the best John Varvatos XX dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs John Varvatos XX | Projection |
|---|---|---|---|---|---|
| 1 | Alfred Dunhill Custom | 78% | about $25 (−37%) | 4h vs 5h | 5/10 |
| 2 | Salvatore Ferragamo Uomo Salvatore Ferragamo Signature | 73% | about $50* (+25%) | 7h vs 5h | 7/10 |
| 3 | Alfa Romeo Perfumes Black | 72% | about $25 (−37%) | 5h vs 5h | 7/10 |
| 4 | Carolina Herrera Bad Boy Cobalt Elixir | 68% | about $45* (+13%) | 7h vs 5h | 8/10 |
| 5 | Diesel Only The Brave Tattoo | 70% | about $45* (+13%) | 6h vs 5h | 7/10 |
Shares a similar woody and aromatic character, offering a clean, masculine profile that sits in the same family as the original.
It shares its fruity, woody and warm spicy accords with John Varvatos XX, opens on Red Apple too, lasts about 4h against 5h and carries 511 community ratings.
While leaning more into leather and coffee, it captures a similar warm, spicy, and woody depth that feels familiar.
It shares its warm spicy, aromatic and coffee accords with John Varvatos XX, lasts about 7h against 5h and carries 3,073 community ratings.
A woody and spicy composition that evokes the warm, aromatic energy found in the reference scent.
It shares its aromatic and woody accords with John Varvatos XX, lasts about 5h against 5h and carries 169 community ratings.
Offers a modern, aromatic, and woody experience that shares a similar masculine, warm-spicy vibe.
It shares its woody, aromatic and warm spicy accords with John Varvatos XX, lasts about 7h against 5h and carries 1,672 community ratings.
Features a blend of fruit and spice that echoes the warm, woody, and aromatic structure of the reference.
It shares its fruity, woody and warm spicy accords with John Varvatos XX, opens on Red Apple too, lasts about 6h against 5h and carries 1,401 community ratings. It is listed as discontinued, so availability varies.
Alfred Dunhill Custom, at about $25 for 100 ml (estimate) — around 35% less than John Varvatos XX.
Salvatore Ferragamo Uomo Salvatore Ferragamo Signature, at about 7h on skin, against about 5h for John Varvatos XX.
Alfred Dunhill Custom, at 78% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Alfred Dunhill Custom saves you about $25 a year against John Varvatos XX. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Salvatore Ferragamo Uomo Salvatore Ferragamo Signature comes closest at 6.9h, so it needs one re-spray to cover the day.
John Varvatos XX notes, performance and price
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Updated 2026-08-30.