Maison Francis Kurkdjian 724: released in 2022, aldehydic, white floral and musky, about 5h on skin, projection 7/10, sillage 3/10. The alternatives below are matched to that profile.
The closest Maison Francis Kurkdjian 724 dupe we found is Lattafa Perfumes Breeze — 89% match, about $20 (estimate) versus about $235 for a 100 ml bottle.
The five closest scent matches — the best Maison Francis Kurkdjian 724 dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Maison Francis Kurkdjian 724 | Projection |
|---|---|---|---|---|---|
| 1 | Lattafa Perfumes Breeze | 89% | about $20* (−91%) | 5h vs 5h | 6/10 |
| 2 | Zara Livre Blanc | 84% | about $25* (−89%) | 4h vs 5h | 6/10 |
| 3 | Clean Warm Cotton | 79% | about $45* (−81%) | 5h vs 5h | 6/10 |
| 4 | Avon Summer White | 79% | about $15* (−94%) | 4h vs 5h | 4/10 |
| 5 | Calvin Klein CK be | 76% | about $35* (−85%) | 4h vs 5h | 2/10 |
Captures the crisp, airy aldehydic freshness of Maison Francis Kurkdjian 724, offering a clean and uplifting experience that lingers beautifully on the skin.
It shares its white floral, citrus and floral accords with Maison Francis Kurkdjian 724, lasts about 5h against 5h and carries 635 community ratings.
Evokes the same bright, laundry-fresh aesthetic found in 724, leaning into a soft and powdery white musk profile that feels effortlessly clean.
It shares its powdery, musky and floral accords with Maison Francis Kurkdjian 724, lasts about 4h against 5h and carries 226 community ratings.
Shares the sparkling, detergent-like cleanliness of 724, focusing on a crisp white floral and musk blend that feels like freshly laundered linens.
It shares its citrus, musky and fresh accords with Maison Francis Kurkdjian 724, lasts about 5h against 5h and carries 1,763 community ratings.
A light and breezy composition that mirrors the citrus-and-musk character of 724, providing a simple, refreshing scent profile for daily wear.
It shares its aldehydic, musky and fresh accords with Maison Francis Kurkdjian 724, opens on Aldehydes too, lasts about 4h against 5h and carries 1,194 community ratings.
Leans into the same fresh, musky territory as 724, offering a versatile and understated scent that remains light and airy throughout the day.
It shares its powdery, musky and citrus accords with Maison Francis Kurkdjian 724, lasts about 4h against 5h and carries 6,913 community ratings.
Avon Summer White, at about $15 for 100 ml (estimate) — around 95% less than Maison Francis Kurkdjian 724.
Lattafa Perfumes Breeze, at about 5h on skin, against about 5h for Maison Francis Kurkdjian 724.
Lattafa Perfumes Breeze, at 89% overall scent match across the opening and the dry-down.
Maison Francis Kurkdjian 724 itself sells from $205.09 (35 ml) at partnered retailers.
At 4 sprays a day — about 146 ml a year — Lattafa Perfumes Breeze saves you about $315 a year against Maison Francis Kurkdjian 724. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Lattafa Perfumes Breeze comes closest at 5.4h, so it needs one re-spray to cover the day.
Maison Francis Kurkdjian 724 notes, performance and price
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Updated 2026-08-05.