Marks & Spencer Gardenia & Vanilla: white floral, vanilla and lactonic, about 3h on skin, projection 6/10, sillage 2/10. The alternatives below are matched to that profile.
The closest Marks & Spencer Gardenia & Vanilla dupe we found is Vince Camuto Fiori — 81% match, about $35 (estimate) versus about $40 for a 100 ml bottle.
The five closest scent matches — the best Marks & Spencer Gardenia & Vanilla dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Marks & Spencer Gardenia & Vanilla | Projection |
|---|---|---|---|---|---|
| 1 | Vince Camuto Fiori | 81% | about $35* (−12%) | 4h vs 3h | 5/10 |
| 2 | La Rive Hello Beauty | 81% | about $15* (−62%) | 4h vs 3h | 5/10 |
| 3 | Zara Applejuice | 78% | about $20* (−50%) | 3h vs 3h | 6/10 |
| 4 | Jequiti Eliana Diamante | 86% | about $10 (−75%) | 3h vs 3h | 5/10 |
| 5 | Milton Lloyd Colour Me Purple | 77% | about $15 (−62%) | 7h vs 3h | 7/10 |
A creamy, floral-leaning fragrance that captures a similar delicate sweetness to the gardenia and vanilla notes found in the reference.
It shares its powdery, sweet and citrus accords with Marks & Spencer Gardenia & Vanilla, lasts about 4h against 3h and carries 773 community ratings.
This scent provides a soft, powdery floral impression that feels reminiscent of the gentle gardenia heart in the reference perfume.
It shares its sweet and white floral accords with Marks & Spencer Gardenia & Vanilla, lasts about 4h against 3h and carries 136 community ratings.
Offers a fresh, citrus-forward floral experience that sits in the same light and airy family as the reference scent.
It shares its citrus and powdery accords with Marks & Spencer Gardenia & Vanilla, lasts about 3h against 3h and carries 2,270 community ratings.
Shares a similar bright, floral-vanilla character that evokes the soft and sweet profile of Marks & Spencer Gardenia & Vanilla.
It shares its powdery, vanilla and sweet accords with Marks & Spencer Gardenia & Vanilla, lasts about 3h against 3h and carries 20 community ratings.
Leans into a similar white floral and vanilla sweetness, offering a budget-friendly alternative with a comparable overall vibe.
It shares its powdery accords with Marks & Spencer Gardenia & Vanilla, lasts about 7h against 3h and carries 79 community ratings.
Jequiti Eliana Diamante, at about $10 for 100 ml (estimate) — around 75% less than Marks & Spencer Gardenia & Vanilla.
Milton Lloyd Colour Me Purple, at about 7h on skin, against about 3h for Marks & Spencer Gardenia & Vanilla.
Jequiti Eliana Diamante, at 86% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Vince Camuto Fiori saves you about $5 a year against Marks & Spencer Gardenia & Vanilla. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Milton Lloyd Colour Me Purple comes closest at 6.6h, so it needs one re-spray to cover the day.
Marks & Spencer Gardenia & Vanilla notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-31.