Masaki Matsushima M;0°С Men is discontinued — the closest scent matches you can still buy

Masaki Matsushima M;0°С Men, released in 2009, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Masaki Matsushima M;0°С Men: aromatic, citrus and fresh, about 5h on skin, projection 6/10, sillage 3/10. The alternatives below are matched to that profile.

What can I wear instead of Masaki Matsushima M;0°С Men?

The five closest scent matches — the closest replacements for Masaki Matsushima M;0°С Men we found, ranked by opening & dry-down similarity, with the ones still in production first:

  1. Avon Musk + > Freeze — 82% scent match

    This scent captures the crisp, icy aromatic freshness found in Masaki Matsushima M;0°С Men with a similarly clean and cooling character.

    It shares its fresh, aromatic and fresh spicy accords with Masaki Matsushima M;0°С Men, lasts about 4h against 5h and carries 246 community ratings.

  2. Yves Rocher Transat — 75% scent match

    A fresh, marine-leaning aromatic fragrance that shares the same breezy, clean-cut energy as the Masaki Matsushima original.

    It shares its aromatic and fresh spicy accords with Masaki Matsushima M;0°С Men, lasts about 5h against 5h and carries 268 community ratings.

  3. Burberry Summer for Men 2011 — 72% scent match

    Evokes the same light, summery citrus and floral freshness that defines the character of the Masaki Matsushima scent.

    It shares its citrus, aromatic and fresh spicy accords with Masaki Matsushima M;0°С Men, lasts about 4h against 5h and carries 120 community ratings.

  4. Avon Pro Ice Revitalising After Shave Eau de Toilette — 78% scent match

    Offers a bracing, revitalizing citrus and floral profile that evokes the same chilled, aquatic atmosphere as the reference.

    It shares its fresh, aromatic and fresh spicy accords with Masaki Matsushima M;0°С Men, lasts about 6h against 5h and carries 18 community ratings.

  5. Azzaro Eau Belle D'Azzaro — 72% scent match — discontinued

    This fragrance leans into a similar bright, citrus-forward aromatic territory, providing a refreshing experience reminiscent of the reference.

    It shares its citrus, floral and fresh spicy accords with Masaki Matsushima M;0°С Men, lasts about 4h against 5h and carries 468 community ratings. It is listed as discontinued, so availability varies.

Which Masaki Matsushima M;0°С Men dupe is cheapest?

Avon Musk + > Freeze, at about $10 for 100 ml (estimate) — around 70% less than Masaki Matsushima M;0°С Men.

Which Masaki Matsushima M;0°С Men dupe lasts longest?

Avon Pro Ice Revitalising After Shave Eau de Toilette, at about 6h on skin, against about 5h for Masaki Matsushima M;0°С Men.

Which Masaki Matsushima M;0°С Men dupe is closest to the original?

Avon Musk + > Freeze, at 82% overall scent match across the opening and the dry-down.

How much does a Masaki Matsushima M;0°С Men dupe save?

At 4 sprays a day — about 146 ml a year — Avon Musk + > Freeze saves you about $35 a year against Masaki Matsushima M;0°С Men. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Masaki Matsushima M;0°С Men dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Avon Pro Ice Revitalising After Shave Eau de Toilette comes closest at 6.3h, so it needs one re-spray to cover the day.

Masaki Matsushima M;0°С Men notes, performance and price

Related dupe lists

AltScent is also free on the App Store and Google Play.

Updated 2026-09-02.