Masaki Matsushima Masaki Shiro dupe — cheaper alternatives

Masaki Matsushima Masaki Shiro: released in 2010, powdery, floral and musky, about 5h on skin, projection 5/10, sillage 3/10. The alternatives below are matched to that profile.

What's a good Masaki Matsushima Masaki Shiro dupe?

The closest Masaki Matsushima Masaki Shiro dupe we found is Clean Fresh Laundry — 81% match, about $45 (estimate) versus about $45 for a 100 ml bottle.

The five closest scent matches — the best Masaki Matsushima Masaki Shiro dupes we found, ranked by opening & dry-down similarity:

How the 5 picks compare on match, price and performance. Prices are estimates for a 100 ml bottle, not live retailer prices.
#AlternativeScent matchEst. price (100 ml)Longevity vs Masaki Matsushima Masaki ShiroProjection
1Clean Fresh Laundry81%about $454h vs 5h5/10
2Clean Cool Cotton79%about $40 (−11%)4h vs 5h5/10
3Demeter Fragrance Laundromat79%about $453h vs 5h4/10
4Demeter Fragrance Pure Soap77%about $454h vs 5h4/10
5Banana Republic W80%about $20 (−56%)4h vs 5h5/10
  1. Clean Fresh Laundry — 81% scent match

    Shares the crisp, soapy laundry-day atmosphere found in Masaki Matsushima Masaki Shiro, with a light musky finish.

    It shares its powdery, musky and fresh accords with Masaki Matsushima Masaki Shiro, lasts about 4h against 5h and carries 750 community ratings.

  2. Clean Cool Cotton — 79% scent match

    Captures a similar bright, ozonic freshness alongside powdery notes, echoing the pristine mood of Masaki Matsushima Masaki Shiro.

    It shares its powdery, aromatic and floral accords with Masaki Matsushima Masaki Shiro, lasts about 4h against 5h and carries 528 community ratings.

  3. Demeter Fragrance Laundromat — 79% scent match

    Offers a straightforward, powdery fresh-linen character that sits comfortably in the same family as Masaki Matsushima Masaki Shiro.

    It lasts about 3h against 5h and carries 307 community ratings.

  4. Demeter Fragrance Pure Soap — 77% scent match

    Presents a clean, soapy effervescence reminiscent of the gentle white musk and floral facets in Masaki Matsushima Masaki Shiro.

    It lasts about 4h against 5h and carries 293 community ratings.

  5. Banana Republic W — 80% scent match — discontinued

    Brings a similar airy, floral-musk transparency reminiscent of Masaki Matsushima Masaki Shiro, maintaining a relaxed daily wearability.

    It shares its musky, fresh and powdery accords with Masaki Matsushima Masaki Shiro, lasts about 4h against 5h and carries 475 community ratings. It is listed as discontinued, so availability varies.

Which Masaki Matsushima Masaki Shiro dupe is cheapest?

Banana Republic W, at about $20 for 100 ml (estimate) — around 55% less than Masaki Matsushima Masaki Shiro.

Which Masaki Matsushima Masaki Shiro dupe lasts longest?

Banana Republic W, at about 4h on skin, against about 5h for Masaki Matsushima Masaki Shiro.

Which Masaki Matsushima Masaki Shiro dupe is closest to the original?

Clean Fresh Laundry, at 81% overall scent match across the opening and the dry-down.

Masaki Matsushima Masaki Shiro itself sells from $33.59 (40 ml) at partnered retailers.

How much does a Masaki Matsushima Masaki Shiro dupe save?

At 4 sprays a day — about 146 ml a year — Clean Fresh Laundry works out about the same as Masaki Matsushima Masaki Shiro over a year. Assumes 100 ml bottles on both sides; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Masaki Matsushima Masaki Shiro dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Banana Republic Banana Republic W comes closest at 4.4h, so it needs one re-spray to cover the day.

Masaki Matsushima Masaki Shiro notes, performance and price

Related dupe lists

AltScent is also free on the App Store and Google Play.

Updated 2026-09-03.