Naughton & Wilson Bon Viveur: released in 2021, citrus, fresh spicy and aromatic, about 6h on skin, projection 6/10, sillage 4/10. The alternatives below are matched to that profile.
The closest Naughton & Wilson Bon Viveur dupe we found is Roberto Capucci Capucci Pour Homme — 85% match, about $25 (estimate) versus about $65 for a 100 ml bottle.
The five closest scent matches — the best Naughton & Wilson Bon Viveur dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Naughton & Wilson Bon Viveur | Projection |
|---|---|---|---|---|---|
| 1 | Roberto Capucci Capucci Pour Homme | 85% | about $25* (−62%) | 6h vs 6h | 4/10 |
| 2 | Boucheron Pour Homme | 84% | about $45 (−31%) | 7h vs 6h | 8/10 |
| 3 | Rochas Eau de Rochas Homme | 83% | about $40 (−38%) | 5h vs 6h | 6/10 |
| 4 | Lalique Pour Homme | 82% | about $45* (−31%) | 6h vs 6h | 7/10 |
| 5 | Cerruti 1881 Men | 80% | about $25 (−62%) | 6h vs 6h | 5/10 |
Shares the crisp lemon opening and mossy, herbal barbershop dry-down that defines the classic spirit of Bon Viveur.
It shares its citrus, aromatic and fresh spicy accords with Naughton & Wilson Bon Viveur, opens on Lime and Basil too, lasts about 6h against 6h and carries 489 community ratings.
Offers an effervescent burst of mixed citrus and aromatic herbs over an earthy, refined oakmoss base.
It shares its citrus, aromatic and woody accords with Naughton & Wilson Bon Viveur, opens on Lemon, Orange and Basil too, lasts about 7h against 6h and carries 2,070 community ratings.
Evokes a similar zesty citrus and juniper-tinged freshness anchored by green vetiver and woods.
It shares its citrus, aromatic and woody accords with Naughton & Wilson Bon Viveur, opens on Lime, Lemon and Basil too, lasts about 5h against 6h and carries 1,428 community ratings.
A sophisticated aromatic blend that captures the smooth cedar, oakmoss, and herbal elegance of Naughton & Wilson's creation.
It shares its woody, citrus and aromatic accords with Naughton & Wilson Bon Viveur, opens on Mandarin Orange too, lasts about 6h against 6h and carries 3,351 community ratings.
Leans into a traditional green-chypre direction with bright citrus, basil, and a dry earthy trail.
It shares its woody, aromatic and fresh spicy accords with Naughton & Wilson Bon Viveur, lasts about 6h against 6h and carries 2,175 community ratings.
Roberto Capucci Capucci Pour Homme, at about $25 for 100 ml (estimate) — around 60% less than Naughton & Wilson Bon Viveur.
Boucheron Pour Homme, at about 7h on skin, against about 6h for Naughton & Wilson Bon Viveur.
Roberto Capucci Capucci Pour Homme, at 85% overall scent match across the opening and the dry-down.
Naughton & Wilson Bon Viveur itself sells from $144.19 (100 ml) at partnered retailers.
At 4 sprays a day — about 146 ml a year — Roberto Capucci Capucci Pour Homme saves you about $60 a year against Naughton & Wilson Bon Viveur. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Boucheron Boucheron Pour Homme comes closest at 6.5h, so it needs one re-spray to cover the day.
Naughton & Wilson Bon Viveur notes, performance and price
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Updated 2026-09-22.