Victoria's Secret Secret Charm is discontinued — the closest scent matches you can still buy

Victoria's Secret Secret Charm is discontinued and no longer in production. The closest scent matches you can still buy are below.

Victoria's Secret Secret Charm: white floral, fruity and floral, about 3h on skin, projection 5/10, sillage 2/10. The alternatives below are matched to that profile.

What can I wear instead of Victoria's Secret Secret Charm?

The five closest scent matches — the closest replacements for Victoria's Secret Secret Charm we found, ranked by opening & dry-down similarity, with the ones still in production first:

  1. Victoria's Secret Sheer Love — 86% scent match

    Captures the delicate floral and clean aesthetic found in Secret Charm, staying within the same light mist family.

    It shares its floral, green and herbal accords with Victoria's Secret Secret Charm, lasts about 4h against 3h and carries 512 community ratings.

  2. Lanvin Marry Me — 80% scent match

    Presents a romantic white floral composition that touches upon the floral brightness of Secret Charm.

    It shares its floral, white floral and fruity accords with Victoria's Secret Secret Charm, lasts about 5h against 3h and carries 4,695 community ratings.

  3. Gabriela Sabatini Miss Gabriela — 79% scent match

    Brings a similar soft floral-fruity sweetness reminiscent of Secret Charm, offering a gentle and approachable wear.

    It shares its floral, fruity and white floral accords with Victoria's Secret Secret Charm, lasts about 4h against 3h and carries 405 community ratings.

  4. La Rive Night Party — 81% scent match

    Evokes the playful floral freshness of Secret Charm with an easygoing, budget-friendly character.

    It shares its floral and fruity accords with Victoria's Secret Secret Charm, lasts about 6h against 3h and carries 10 community ratings.

  5. Salvatore Ferragamo Incanto Charms — 84% scent match — discontinued

    Shares a similar sparkling fruity-floral energy with Secret Charm, leaning into a bright and cheerful everyday profile.

    It shares its white floral and fruity accords with Victoria's Secret Secret Charm, lasts about 4h against 3h and carries 1,954 community ratings. It is listed as discontinued, so availability varies.

Which Victoria's Secret Secret Charm dupe is cheapest?

La Rive Night Party, at about $15 for 100 ml (estimate).

Which Victoria's Secret Secret Charm dupe lasts longest?

La Rive Night Party, at about 6h on skin, against about 3h for Victoria's Secret Secret Charm.

Which Victoria's Secret Secret Charm dupe is closest to the original?

Victoria's Secret Sheer Love, at 86% overall scent match across the opening and the dry-down.

How much does a Victoria's Secret Secret Charm dupe save?

At 4 sprays a day — about 146 ml a year — Victoria's Secret Sheer Love actually costs about $5 a year MORE than Victoria's Secret Secret Charm. Assumes 100 ml bottles on both sides; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Victoria's Secret Secret Charm dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. La Rive Night Party comes closest at 5.8h, so it needs one re-spray to cover the day.

Victoria's Secret Secret Charm notes, performance and price

Related dupe lists

AltScent is also free on the App Store and Google Play.

Updated 2026-08-23.