What We Do Is Secret What We Do In Paris Is Secret: released in 2012, vanilla, powdery and amber, about 6h on skin, projection 7/10, sillage 4/10. The alternatives below are matched to that profile.
The closest What We Do Is Secret What We Do In Paris Is Secret dupe we found is Joop! Le Bain — 86% match, about $40 (estimate) versus about $175 for a 100 ml bottle.
The five closest scent matches — the best What We Do Is Secret What We Do In Paris Is Secret dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs What We Do Is Secret What We Do In Paris Is Secret | Projection |
|---|---|---|---|---|---|
| 1 | Joop! Le Bain | 86% | about $40* (−77%) | 6h vs 6h | 6/10 |
| 2 | Kenzo Amour | 83% | about $45* (−74%) | 6h vs 6h | 7/10 |
| 3 | Etro Heliotrope | 81% | about $90 (−49%) | 5h vs 6h | 7/10 |
| 4 | Swiss Arabian Shaghaf Oud Tonka | 80% | about $55* (−69%) | 7h vs 6h | 7/10 |
| 5 | Aerin Tangier Vanille | 79% | about $210 (+20%) | 6h vs 6h | 6/10 |
Evokes the warm amber and powdery vanilla sweetness of What We Do In Paris Is Secret, leaning into a comforting floral embrace.
It shares its vanilla, amber and powdery accords with What We Do Is Secret What We Do In Paris Is Secret, opens on Bergamot too, lasts about 6h against 6h and carries 2,732 community ratings.
Features a soft, powdery heliotrope and vanilla profile reminiscent of the cozy dry-down found in What We Do In Paris Is Secret.
It shares its vanilla, floral and powdery accords with What We Do Is Secret What We Do In Paris Is Secret, lasts about 6h against 6h and carries 10,924 community ratings.
Leans into a similar powdery almond and vanilla character, making it a natural cousin to What We Do In Paris Is Secret.
It shares its almond, vanilla and powdery accords with What We Do Is Secret What We Do In Paris Is Secret, opens on Bergamot too, lasts about 5h against 6h and carries 1,589 community ratings.
Offers a rich, decadent almond and tonka sweetness that captures the opulent amber warmth of What We Do In Paris Is Secret.
It shares its vanilla, almond and sweet accords with What We Do Is Secret What We Do In Paris Is Secret, lasts about 7h against 6h and carries 1,458 community ratings.
Highlights a smooth amber and vanilla combination akin to the rich heart of What We Do In Paris Is Secret.
It shares its vanilla, powdery and amber accords with What We Do Is Secret What We Do In Paris Is Secret, opens on Bergamot too, lasts about 6h against 6h and carries 718 community ratings.
Joop! Le Bain, at about $40 for 100 ml (estimate) — around 75% less than What We Do Is Secret What We Do In Paris Is Secret.
Swiss Arabian Shaghaf Oud Tonka, at about 7h on skin, against about 6h for What We Do Is Secret What We Do In Paris Is Secret.
Joop! Le Bain, at 86% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Joop! Joop! Le Bain saves you about $195 a year against What We Do Is Secret What We Do In Paris Is Secret. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Swiss Arabian Shaghaf Oud Tonka comes closest at 7.2h, so it needs one re-spray to cover the day.
What We Do Is Secret What We Do In Paris Is Secret notes, performance and price
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Updated 2026-09-27.