Avon Rare Amethyst, released in 2015, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Avon Rare Amethyst: fruity, powdery and woody, about 5h on skin, projection 5/10, sillage 4/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Avon Rare Amethyst we found, ranked by opening & dry-down similarity, with the ones still in production first:
Leans into a similar warm, fruity, and slightly spicy territory, offering a comparable depth to the plum and sandalwood notes in Rare Amethyst.
It shares its fruity, sweet and powdery accords with Avon Rare Amethyst, lasts about 5h against 5h and carries 428 community ratings.
Features a sophisticated floral-fruity blend that touches on similar powdery and woody notes, providing a slightly more refined take on the same scent family.
It shares its fruity, violet and woody accords with Avon Rare Amethyst, lasts about 5h against 5h and carries 1,228 community ratings.
Provides a sweet and fruity experience that sits in a similar family, capturing some of the powdery violet nuances found in the reference.
It shares its fruity, warm spicy and woody accords with Avon Rare Amethyst, lasts about 4h against 5h and carries 201 community ratings.
While slightly more complex, it captures the sweet, fruity, and powdery floral vibe that makes Rare Amethyst so recognizable.
It shares its fruity, sweet and powdery accords with Avon Rare Amethyst, lasts about 6h against 5h and carries 2,845 community ratings. It is listed as discontinued, so availability varies.
Shares a similar fruity and sweet character that evokes the plum-forward profile of Rare Amethyst, though with a lighter, more body-mist feel.
It shares its fruity, sweet and powdery accords with Avon Rare Amethyst, lasts about 4h against 5h and carries 588 community ratings. It is listed as discontinued, so availability varies.
Avon Imari Seduction, at about $20 for 100 ml (estimate) — around 20% less than Avon Rare Amethyst.
Juicy Couture Couture Couture, at about 6h on skin, against about 5h for Avon Rare Amethyst.
Avon Imari Seduction, at 82% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Avon Imari Seduction saves you about $5 a year against Avon Rare Amethyst. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Juicy Couture Couture Couture comes closest at 5.6h, so it needs one re-spray to cover the day.
Avon Rare Amethyst notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-08-23.